Senior Manager, Global Campaigns

• Campaign Strategy & Performance  

• • Own campaigns end-to-end, brief development, production schedule, gate reviews, launch, in-flight optimization, and retrospective. 

• • Bring a test-and-learn mindset, propose hypotheses, design A/B tests, and make data-driven optimization decisions in-flight. 

• • Own performance reviews and biweekly optimization meetings with channel teams, analyze KPIs, propose pivots, drive decisions. 

• • Build performance narratives for leadership, translating data into clear stories about what's working and what we're doing about it. 

• • Connect campaign activity to business outcomes, pipeline contribution, closed-won, conversion rates, and awareness metrics, not just channel metrics.  

• Cross-Functional Orchestration & Playbooks  

• • Create global campaign playbooks for field marketing teams to localize and activate in their regions.  

• • Lead campaign kickoffs and gate reviews, serving as the primary interface with key marketing stakeholders to coordinate inputs, manage review cycles, and keep everyone aligned.  

• • Coordinate with Sales on launch briefings, talk tracks, and lead follow-up timing.  

• AI & Automation  

• • Actively explore how AI tools and agents can improve campaign workflows, copy production, reporting, asset coordination, and briefing.  

• • Help maintain and iterate on AI agents built into our campaign production workflow. 

• • Identify what slows the team down and ask whether AI can solve it, bring ideas and experiment. 

• Minimal travel (1-2x per year) may be required.  

• Requires sitting or standing at will while performing work on a computer (or any other physical requirements). 

Qualifications: 

• 7–10 years in integrated campaign management, demand generation, or growth marketing in a B2B environment.  

• Proven track record owning multi-channel campaigns end-to-end, brief to launch to optimization, not just one part of the funnel.  

• Growth marketing mindset, you think in hypotheses, design tests, use data to make decisions, and know the difference between a metric and an insight.  

• Strong media literacy enough to brief channel teams, ask the right questions, and drive quality outputs.  

• Comfort with ambiguity and build-phase environments, you create structure rather than waiting for it. 

• Familiarity with marketing automation (Marketo, CRM (Salesforce), and project management tools (ClickUp, Asana, Jira)  

• Genuine curiosity about AI and automation eager to help build and maintain the systems that make the team faster.  

• Enterprise software, infrastructure, or technical industry background a plus. 

What We Offer: 

• A great Team and culture – please see our colleague video.  

• An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction - watch this short documentary about how we got our start.  

• An attractive salary and benefits package.  

• A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups.  

• A company committed to making a real difference by advancing the world’s infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact.  

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