Senior Digital Events & Webinars Manager

• Virtual Event & Webinar Execution 

• Oversee end-to-end execution of virtual events and webinars, including planning, setup, launch, live execution, and post-event follow-up. 

• Manage digital components of major company events, including virtual attendance, livestreams, and on-demand experiences. 

• Ensure a seamless attendee experience across platforms, tools, and touchpoints. 

• Cross-Functional Collaboration 

• Partner closely with the Events team to align virtual programming with overall event strategy. 

• Collaborate with Sales to define target audiences, support sales outreach, and drive follow-up after events. 

• Work with Creative teams on event branding, landing pages, email invitations, and presentation assets. 

• Coordinate with Paid Media teams to support event promotion and registration growth and grow lifetime value of event attendees. 

• Demand Generation & Revenue Impact 

• Drive event-sourced and influenced pipeline through strong targeting, promotion, and follow-up strategies. 

• Partner with Marketing Ops and Sales Ops to ensure proper tracking of event performance through the funnel. 

• Support sales enablement by delivering attendee insights, engagement data, and post-event assets. 

• Measurement & Optimization 

• Track and report on key performance metrics, including: 

• Pipeline generated and influenced by events 

• Closed/won revenue 

• Registrations and attendance rates 

• Audience engagement during events 

• Performance of post-event nurture campaigns 

• Analyze performance to identify opportunities to improve registration, attendance, and conversion rates. 

• Continuously test formats, messaging, and promotion tactics to improve results. 

• This role requires communication with Managers, peers and other colleagues of the company in person, and/or by utilizing Microsoft Teams chat, calling and meeting functions.  

• Minimal travel required.  

• Requires sitting or standing at will while performing work on a computer (or any other physical requirements).  

Qualifications: 

• 4–7+ years of experience in virtual events, webinars, or B2B marketing 

• Experience managing webinar and virtual event platforms (e.g., Zoom, ON24, HubSpot, Marketo, or similar) 

• Strong cross-functional collaboration skills, especially with Sales and Creative teams 

• Data-driven mindset with experience measuring event ROI and funnel performance 

• Excellent project management and attention to detail 

• Strong written and verbal communication skills 

• Experience in B2B SaaS or software companies preferred 

What We Offer: 

• A great Team and culture – please see our colleague video.  

• An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction - watch this short documentary about how we got our start.  

• An attractive salary and benefits package.  

• A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups.  

• A company committed to making a real difference by advancing the world’s infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact.  

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